Leadership, Scholarship & Economic Transformation

Dr. Andrews Ayiku is a Senior Lecturer in the Department of Marketing, Faculty of Management Studies, at the University of Professional Studies, Accra (UPSA), where he also serves as Vice-Dean of the School of Graduate Studies. He coordinates the flagship MBA in Impact Entrepreneurship and Innovation, delivered jointly by UPSA, the E4Impact Foundation, and ALTIS Graduate School of Università Cattolica del Sacro Cuore in Milan, as well as the MA in Digital and Strategic Marketing Management.

His research and executive consultancy focus on entrepreneurial marketing, small and medium enterprise (SME) development, business model innovation, and entrepreneurial ecosystems in developing economies. He has established a substantial body of published work examining these critical themes across Ghana, East Africa, and West Africa.

Prior to his distinguished academic career, Dr. Ayiku held senior management positions across commercial banking, microfinance, logistics, and public financial administration. His professional tenure includes roles at United Bank for Africa (UBA), Innovative Microfinance Limited, Digicast Logistics, Midland Savings and Loans, and Ghana’s Ministry of Finance and Economic Planning.

He has served the Milan-based E4Impact Foundation since 2013, first as a business coach on its Ghana MBA and, since 2017, as its West Africa Coordinator, leading entrepreneurship training, startup bootcamps, and business acceleration across the region. He is a certified business coach and full member of the Chartered Institute of Marketing, Ghana (CIMG).

In recognition of his scholarly contributions, Dr. Ayiku was awarded the prestigious Queen Elizabeth II Diamond Jubilee Scholarship for Advanced Scholars, undertaking high-level research on entrepreneurship development at the University of New Brunswick, Canada.